
⌁ Campaign components: Creative direction・Release film・Campaign concept・Campaign photography・Social content
Stockholm • X-T5
Dream assignment. Invited to launch the new Fujifilm X-T5. Above & below the streets of Stockholm, Sweden was my concept. Exploring Stockholm’s unique metro stations and the best neon hot spots to showcase it’s first class image quality and camera features.
video
Campaign
Made above and below Stockholm. Filmed by Chris J Turner.

Campaign photography
Above & Below Stockholm - Sample images from the X-T5.

Reels
Related
15 second social cut
30 second social cut
A couple of Reels cut from the main video for Fujifilm Social channels.
Blog post for Fujifilm.com
I wrote a blog post sharing my thoughts on the X-T5